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| # | 英语 | 汉语 | |
|---|---|---|---|
| 61 | donor recognition | 捐赠者认可 | |
| 62 | donor privilege | 捐赠者特权 | |
| 63 | donor entitlement | 捐赠者特权意识 | |
| 64 | philanthropic gift | 慈善赠礼 | |
| 65 | philanthropic exchange | 慈善交换 | |
| 66 | philanthropic transaction | 慈善交易 | |
| 67 | philanthropic reputation | 慈善声誉 | |
| 68 | philanthropic ambition | 慈善野心 | |
| 69 | charitable image | 慈善形象 | |
| 70 | charitable gesture | 慈善姿态 | |
| 71 | symbolic transaction | 象征性交易 | |
| 72 | cultural transaction | 文化交易 | |
| 73 | social transaction | 社会交易 | |
| 74 | business transaction | 商业交易 | |
| 75 | naming condition | 冠名条件 | |
| 76 | naming demand | 冠名要求 | |
| 77 | naming strategy | 冠名策略 | |
| 78 | naming opportunity | 冠名机会 | |
| 79 | permanent naming | 永久冠名 | |
| 80 | public naming | 公共冠名 |